Ever since electric guitars and amplifiers were invented in the 1930s, certain folks have been interested in cutting down the amount of gear you have to schlepp to a gig. You gotta have a guitar. It’s gotta have a case to carry it in. And the amp electronics have to be housed in some sort of a cabinet. I know! Let’s combine the case and the amp electronics: Amp-in-case guitars. The primary “certain folk” was the brains behind probably the first amp-in-case guitar and the iconic version seen here, Mr. Nate (or “Nat”) Daniel, namesake of the Danelectro company.
One of the highlights of life back when I was a youngster was the arrival of the latest Sears or Montgomery Ward catalog. Anything you desired could be delivered right to your door. A lot of my early knowledge about guitars (and lingerie) came out of those “wish books.” One piece of that knowledge, however, wasn’t about this Sears Silvertone because when it was made in 1965, Sears only sold Japanese-made guitars through its retail store outlets, not through its catalogs!
Rare is, of course, a relative term when you’re talking about anything made by Danelectro for Sears. This ain’t a hand carved arch-top by one of the D’Whoever’s in New York, or a prototype KOA wood, only ever seen by Ted McCarty and the 33rd-level Masons who know the secret Skull & Bones handshake and Vulcan death grips, after all.
Possibly no other single event inspired the creation of more garage bands than the first Ed Sullivan show featuring the Beatles. And likewise, probably no single company furnished more of the guitars and amps for young musicians than the Sears & Roebuck Company. While most of us would rather have started out with the Gretsch, Rickenbacker, Hofner, Vox and Ludwig gear we saw the Fab Four using, due to price and availability, it was the Sears catalog that supplied our first six-string.
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