Last month, we left off with a team in place to design, prototype, test, and market the new line of Magnatone amplifiers. This month we look at each series and model of the new Magnatone line and the features of each, including the world famous pitch-shifting vibrato circuit.
Magnatone was started in 1946 by Art Duhamell, who purchased the Dickerson Musical Instrument Manufacturing Company. Dickerson was a small, Southern California builder who produced lap steels and amplifiers. Dunhamell changed the name to Magnatone a division of his Magna Electronics Company in Los Angeles. Magna also produced record players, speakers, radios and organs as well as amplifiers under brands such as ToneMaster, DaVinci, Pac-Amp, and Estey. The Estey organ’s vibrato circuit was integral in the birth of the famous Magnatone pitch shifting vibrato feature,(but more on that later). Though Magnatone had a good run of building some of the first, high fidelity, innovative, “boutique” amps to hit the market, the company was plagued by mergers and buy outs, poor business decisions, and bad investments. In the end, Magnatone was no more by the end of the 1960’s.
I wasn’t in the market for any more amps, but how could I pass up this Lafayette LA-75? A buddy of mine (thanks Rob S.!) sent me an email, letting me know that this baby was on ebay for a really good price and that I should snatch it up. “If you love the (Valco-made) Harmony 415,” he said, knowing it was one of my favorites, “you’ll love this one. Similar output and tone, only out of one 12” instead of two.” And he was right—and then some. I do love the duel EL84 Valco/Harmony 415, but I think I like this little sleeper even more.
This month is the first part of a two-parter about Vintage Magnatone Amplifiers. This month, I’ll be focusing on one underrated and rare model, while next month I’ll break down the 5 distinct collectable (i.e. tube and mostly vibrato) periods of Magnatone Amps (from the late 40s to the late 60s before they went to Solid State models in the late 60s before going belly up in 1971).
You dig oddball guitars and strange, rare equipment. Sure, a Fender Telecaster is a great guitar (I have a 1969, and I love it), but there’s something about the weird ones that pulls you in or you wouldn’t be reading this newsletter. Fenders, Gibsons and the rest of the big boys are fine, but if you want a guitar that looks like a kitchen counter, perhaps made out of something more…uh…interesting or futuristic than wood…or one with more buttons than your uncle’s accordion (and you know you do!), you are forced off the beaten path to find your treasure.
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